Colloquially, many know GTIN as a barcode, but technically, GTIN is the number found beneath the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
On March 4, 2024, negotiators from the Council of the EU and the European Parliament reached a provisional agreement on the upcoming packaging regulation, which aims to reduce packaging waste production and ensure more reuse and recycling.
The provisional agreement text includes the following points of interest for GS1 members:
The provisional agreement will now be submitted to the representatives of the member states in the Council (Coreper) and the European Parliament's Committee on the Environment for approval. It must then be formally adopted by both institutions. The plan is for this to happen before the European Parliament elections in June 2024.
At GS1 Denmark, we look forward to studying the final legal text closely, where we will focus in particular on the harmonization of extended producer responsibility for packaging and the potential requirement for digital data carriers on packaging to communicate recyclability.
Deal on new rules for more sustainable packaging in the EU | News | European Parliament
Although neither EU legislation nor Danish legislation regarding extended producer responsibility for packaging has been finalized, the preliminary drafts provide a good idea of what companies can expect on the packaging front.
You can prepare by reviewing your packaging now. Is there anything that could be improved? Can you switch to more environmentally friendly packaging?
Read more about producer responsibility for packaging and download a free starter kit
GS1Trade Image provides professional marketing and planogram images that meet retailers' requirements and imaging guidelines.
If you want to create your own product photos, we can also help you get certified.
GS1Trade Sync is a data pool for product data exchange that your trading partners can access.
GS1Trade Sync streamlines data exchange between trading partners because data only needs to be entered in one place. This increases the quality of product data and creates value for you - and the entire value chain.
GS1Trade Packaging is a packaging data system that gathers your packaging data in one place. The system ensures efficient collection, structuring, and declaration of packaging data, and makes it easy to exchange packaging data with other companies.
GS1Trade Exact ensures the quality of your product data. All physical products are checked against the data registered in GS1Trade Sync.
With this service, you get verified and quality-assured data that benefits the entire supply chain.
GS1Trade Transact handles the digital receipt of orders and the sending of documents to your customers. You can choose whether to integrate it with your financial system or access it online.
GTIN (also known as EAN) stands for “Global Trade Item Number” and is the number sequence shown beneath a barcode symbol.
GTIN (EAN) is a global standard used to uniquely identify digital and physical products, allowing the barcode to be scanned anywhere in the world throughout the supply chain.
A GLN (also known as EAN) allows you to uniquely identify physical, functional, legal, or digital entities. This can include the sender, receiver, buyer, seller, supplier, manufacturer, delivery location, billing location, store, or internal departments.