Colloquially, many know GTIN as a barcode, but technically, GTIN is the number found beneath the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
On Friday, February 3, 2023, from 10:00 AM to 11:00 AM, we are hosting a debate in the Fællessalen at Christiansborg as part of Global Goals Week 2023.
Join us as we discuss with Coop, Naturli’, and the think tank Frej how smart barcodes can help reduce food waste in the Danish grocery sector.
Find out more about how we at GS1 actively work with the UN Sustainable Development Goals. Standards and barcodes help ensure that the world's population receives the right, authentic medicine, 2D barcodes reduce food waste, and standardization undeniably increases global, sustainable growth.
Below, you can see our six focus areas:

3. GS1 ensures the right medicine for the world's population
8. GS1 standards help create efficient value chains
11. Return systems require global standards and a common language
12. GS1 standards can reduce food waste in retail by 28%
14. We contribute to the need for traceability and sustainable fishing
17. The EU's climate goals demand global cooperation and a common language
Read more about our work with the Sustainable Development Goals
GS1Trade Image provides professional marketing and planogram images that meet retailers' requirements and imaging guidelines.
If you want to create your own product photos, we can also help you get certified.
GS1Trade Sync is a data pool for product data exchange that your trading partners can access.
GS1Trade Sync streamlines data exchange between trading partners because data only needs to be entered in one place. This increases the quality of product data and creates value for you - and the entire value chain.
GS1Trade Packaging is a packaging data system that gathers your packaging data in one place. The system ensures efficient collection, structuring, and declaration of packaging data, and makes it easy to exchange packaging data with other companies.
GS1Trade Exact ensures the quality of your product data. All physical products are checked against the data registered in GS1Trade Sync.
With this service, you get verified and quality-assured data that benefits the entire supply chain.
GS1Trade Transact handles the digital receipt of orders and the sending of documents to your customers. You can choose whether to integrate it with your financial system or access it online.
GTIN (also known as EAN) stands for “Global Trade Item Number” and is the number sequence shown beneath a barcode symbol.
GTIN (EAN) is a global standard used to uniquely identify digital and physical products, allowing the barcode to be scanned anywhere in the world throughout the supply chain.
A GLN (also known as EAN) allows you to uniquely identify physical, functional, legal, or digital entities. This can include the sender, receiver, buyer, seller, supplier, manufacturer, delivery location, billing location, store, or internal departments.