Colloquially, many know GTIN as a barcode, but technically, GTIN is the number found beneath the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.

GS1 Denmark and the Varefakta foundation have entered into a partnership that combines GS1’s global data standards and digital platforms with Varefakta’s independent verification, labeling expertise, and regulatory insight.
The goal of the partnership is to strengthen data quality, compliance, and credibility throughout the value chain – and to make it easier for companies to meet the increasing demands for documentation, environmental standards, safety, and transparency.
The 25% discount offer applies to Varefakta’s standard services within the following product categories: food, dietary supplements, pet food, and non-food consumer goods.
Varefakta offers advice and guidance on everything from new legal requirements, exports, and health claims to green claims, climate labeling, and clear, transparent consumer information.
You get a 25% discount on one standard service of your choice at Varefakta.
The offer is valid until April 12, 2026, and applies only to GS1 members who are not already customers of Varefakta.
Contact Team Leader Anne Grarup at Varefakta to learn more and get started at ang@varefakta.dk or (+45) 46 30 45 23.
GS1Trade Image provides professional marketing and planogram images that meet retailers' requirements and imaging guidelines.
If you want to create your own product photos, we can also help you get certified.
GS1Trade Sync is a data pool for product data exchange that your trading partners can access.
GS1Trade Sync streamlines data exchange between trading partners because data only needs to be entered in one place. This increases the quality of product data and creates value for you - and the entire value chain.
GS1Trade Packaging is a packaging data system that gathers your packaging data in one place. The system ensures efficient collection, structuring, and declaration of packaging data, and makes it easy to exchange packaging data with other companies.
GS1Trade Exact ensures the quality of your product data. All physical products are checked against the data registered in GS1Trade Sync.
With this service, you get verified and quality-assured data that benefits the entire supply chain.
GS1Trade Transact handles the digital receipt of orders and the sending of documents to your customers. You can choose whether to integrate it with your financial system or access it online.
GTIN (also known as EAN) stands for “Global Trade Item Number” and is the number sequence shown beneath a barcode symbol.
GTIN (EAN) is a global standard used to uniquely identify digital and physical products, allowing the barcode to be scanned anywhere in the world throughout the supply chain.
A GLN (also known as EAN) allows you to uniquely identify physical, functional, legal, or digital entities. This can include the sender, receiver, buyer, seller, supplier, manufacturer, delivery location, billing location, store, or internal departments.