The Global Language of Business
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GS1Trade Sync 'indication of goods external' user guide

Create clear and consistent product descriptions.

This guide provides practical examples of how to enter product descriptions in GS1Trade Sync.

Learn the difference between the following attributes:

  • Brand (3336)
  • Sub-brand (3345)
  • Trade Item Description (3297)
  • Functional Name (3301)
  • Regulated Product Name (3314)

Please note: The first two examples below, which include a Sub-brand, are intended as guidance only and should not be considered definitive. In many cases, there may be several valid combinations of Brand, Sub-brand, and Trade Item Description.

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Example 1: Aqua d'Or

Trademark: Aqua D'or

Secondary Trademark: The Sparkles

Name: Lime & Lemon

Functional Name: Mineral water

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Example 2: Nestlé Quality Street

Trademark: Nestle

Secondary Trademark: Quality Street Goods

Item Name: Chocolates & Toffees

Functional Name: Chocolates

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Example 3: Kim's Sea Salt

Trademark: The Kims

Item Name: Sea salt

Functional Name: Chips

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Example 4: Amo Chocolate Pie

Trademark: Amo

Item Name: Chocolate pie

Functional Name: Kagemix

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Example 5: Samsø Red Cabbage

Trademark: Samso Syltefabrik

Item Name: Red cabbage — no added sugar

Functional Name: Red cabbage

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Example 6: Lekaform Vitamin C

Trademark: Play form

‍Item Name: Vitaminum C

Functional Name: Vitamin pills

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Example 7: Escort tobacco

Trademark: Escort

Item Name: Original rough cut

Functional Name: Pibetobak

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Example 8: Oreo

‍Trademark: Oreo

Item Name: Originals

Functional Name: Chocolate biscuits

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Example 9: Hall's bolcher

Trademark: Halls

Item Name: Mild spearmint

Functional Name: Bolcher

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Example 10: Froosh smoothie

Trademark: Froosh

Item Name: Mango & Orange Smoothie

Functional Name: Fruit Smoothie

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Commodity designation

The trade name is a required indication for all prepackaged food products (with some exceptions).

In the vast majority of cases, the product name is indicated in connection with the list of ingredients, where it appears just before the list of ingredients itself.

Here are examples of the Product Designation:

GS1Trade Sync eksempler på varebetegnelser

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GS1Trade Sync eksempler på varebetegnelser_guldkorn

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GS1Trade Sync eksempler på varebetegnelser_nuts

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GS1Trade Sync 'indication of goods external' user guide

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