LINK - 2022

Welcome to the first edition of GS1 Denmark’s annual magazine, LINK

Let’s be honest.

We are regularly mistaken for G4S – the world’s largest security and guarding company. We also often find that many people think of us merely as a (perhaps slightly dull) “barcode factory” – rather than the society-supporting growth partner we aspire to be known as.

That is something we would like to change, and our brand-new annual magazine, LINK, is the starting point.

In LINK, you can read stories about:

• How the barcodes of the future can trace contaminated food products and prevent food waste
• How GS1 helped the entrepreneurial success GRØD enter the retail market through easy data sharing
• How barcodes ensure correct medication and increase patient safety at Gødstrup Regional Hospital
• Six well-known Danes’ perspectives on how we can achieve a sustainable growth model
• And much, much more

We hope you will feel inspired and engaged by the stories we have selected.

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Enjoy your reading!