GTIN
Colloquially, many know GTIN as a barcode, but technically, GTIN is the number found beneath the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
Colloquially, many know GTIN as a barcode, but technically, GTIN is the number found beneath the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
GS1 Digital Link is a standard that connects your product information to the web through a barcode that can, among other things, be scanned directly with a smartphone. Digital Link elevates GS1 identification and labeling standards to a whole new level by enabling links to information such as:
The standard is already used in the grocery sector, in pharmacies, and in healthcare, and includes data ranging from factual information to marketing content, surveys, reviews, and other features that strengthen the relationship between consumers and brands.
Other examples of use cases include digital receipts and product recalls directed straight to consumers.
Learn more about the benefits of GS1 Digital Link
The standard enhances and enriches the consumer shopping experience. It contributes to stronger brand loyalty and increased sales, while improving the flexibility of information. At the same time, GS1 Digital Link takes mobile scanning in retail to new heights.
Today, different barcodes are used for scanning at checkout, in warehouses, and for consumer information, which sometimes requires multiple barcodes on a single product. With GS1 Digital Link, all parties in the supply chain can scan one and the same barcode.
Are your products already labeled with a GS1 barcode? If so, you are ready to implement GS1 Digital Link. The technology can be used with all GS1 identification standards that carry your data and opens the door to entirely new opportunities for:
The information in the code can initially be entered by the brand owner, after which retailers can link to, for example, discounts, special offers, and recipes.
GS1 Digital Link means that GS1 identifiers are encoded into a web link. To incorporate the standard into a barcode or other data carrier, you must choose a carrier that is suitable for the purpose and can be read by industrial equipment or a regular smartphone, such as QR codes, DataMatrix, or NFC.
The latest version of the standard and implementation guidelines
can be found at gs1.org.
Get started below:
Har du spørgsmål til GS1 Digital Link eller brug for yderligere information, sidder vi altid klar til at guide dig.
